Are you looking for some digital product ideas to sell online? If so, then you're in luck!

In this roundup post, we are going to discuss 20 of the best digital products that can be sold on your website or through organic social media platforms.

We will go into detail about what each one is, how much they cost and what type of return potential they have. So without further ado, let's get started!

We partner with awesome companies that offer products that help our readers achieve their goals! If you purchase through our partner links, we get paid for the referral at no additional cost to you! For more information, visit my disclosure page.

I started making money online at the beginning of 2020 selling digital products and services. this basically allowed me to quit my office job and focus on the things I love to do the most... Blogging and content creation!

I know after this post, you'll learn the best ways to sell products online.

What Are Digital Products?

What Are Digital Products?

What Will Be Covered?

  • What Are Digital Products Overview
  • Best Digital Products To Create

Digital products are items that you can sell and deliver electronically. Digital goods include online courses, music, videos, software programs, or other content like PDFs. 

The reason digital products are so popular is that they offer entrepreneurs and small businesses a chance to sell products without the overhead costs of making physical items.

This basically means you don't have to spend money or time on production, shipping, storage, inventory management, returns, and exchanges, only creating and marketing your product!

Digital Product Ideas

In a recent article done by Nasdaq, it's estimated that digital goods and online courses will have annual growth rate of 35-40% through 2024

Digital products are also convenient because customers can download your product immediately after purchase using a shopping cart software or platform. There's no need for them to wait for it in the mail!

What Are The Best Digital Product Ideas To Sell? 💡

With so many ideas and products to create, what are the best digital product ideas to sell?

Here's a list of the 20 best digital product ideas to sell online today.

  1. Online Courses
  2. Ebooks
  3. Mini-Workshops
  4. Digital Planners
  5. Workbooks with PDFs.
  6. Presets
  7. Canva Templates
  8. Video Recordings
  9. Mini-Courses
  10. Membership site
  11. NFT's
  12. Logo Design
  13. Software Programs
  14. Paid Newsletters
  15. Plugins
  16. Templates 
  17. Consultations
  18. One page worksheets
  19. Design Templates
  20. Checklists

1. Online Courses

Why build a course online? The digital world is on the rise. People are more likely to buy something online rather than in a store and they want instant gratification.

If you offer an e-course, then your customer will be able to access it from anywhere, at any time. A huge benefit to this is that you won't need much upfront investment other than an online course platform and other marketing tools.

Best Course Ideas?

Online Marketing Course: This would teach someone how to do digital marketing, from getting traffic and followers on social media channels to doing SEO optimization for a website or blog post.

You can also teach how to make money online through affiliate marketing or other ways for passive income.

Blogging Course: A blogging course is good in this digital world because people want help starting their blog like a business. 

Email Marketing Course: This would teach someone how to create an email marketing strategy, or how to send emails that people want to receive via automations or broadcasts.

Photography Course: Do you take amazing pictures? Do you make a full-time income taking professional photos for customers? You can build a profitable online course business teaching others how to make a living doing photography.

Online Course: This is just an example of any online business idea, there are many different niches and digital products that people can create courses for! 

2. eBooks

Creating eBooks is a very popular product to sell that can generate $1000's per month.

They're usually priced between $7-$37 each.

Creating best selling eBooks: 

  • Create eBooks in a specific niche
  • Create quality content that solves people's problems or provides value for their business/life.
  • Make the eBook short and interactive so readers can engage with it on different levels, and don't be afraid to include videos if you have them! 
  • Marketing your best selling eBooks:

    • Include an email autoresponder sequence to market your digital product
    • Use a digital book launch strategy. Include bonuses and promotions during the first week of launching.
    • Create backlinks by giving away digital copies of your eBook for free to get people talking about it!

    3. Mini-Workshops

    One of my favorite digital products to sell is mini-workshops.

    Mini-workshops are usually a series of videos or tutorials that teach people how to do something specific, like using a software better, be more organized at work, or plan their digital marketing strategy.

    This is perfect for any audience looking to learn new skills or even for people who are looking to make a side income from digital products.

    Mini-workshops can be about anything at all and they're perfect for any audience that wants an easy way to learn something new in their spare time.

    The best part about workshops is that you can make them evergreen and sell them to earn passive income online

    4. Digital Planners

    A digital planner is perfect for anyone who wants an easy way to organize and plan their schedule for their business or daily life.

    If you have an audience that needs help with this, you can create a planner that is tailored to their needs.

    You can sell digital planners for business and personal use, which makes this an amazing niche opportunity.

    Digital planners make it easy to track a variety of tasks throughout the day, making them perfect for anyone who plans on spending lots of time in front of a computer screen.

    You can create personalized, customized planners for work or school, goal-setting guides designed to help people organize their lives more effectively, or even a planner geared towards artists of all kinds so that they have an easy way to keep track of their creative schedule. 

    Need A Place To Host Your Digital Products?

    5. Workbooks with PDFs

    Do you create tutorial videos? Then workbooks with PDFs can be a perfect opportunity for you.

    Workbooks with downloadable digital files allow your audience to integrate their learning and practice into the real-life activities they are already doing, making them an amazing resource.

    You could create workbooks that include videos for how to use a certain type of software, how to use specific programs like Photoshop or Illustrator more effectively, or even workbooks that help people lose weight by following along with the videos.

    Workbooks are perfect for any audience who is looking for an easy way to watch tutorials and then integrate them into their daily life. 

    6. Presets

    Presets are pretty common to sell nowadays, but they can be especially popular for bloggers who create a lot of content like beauty, fashion, and home design.

    Presets are usually preset settings on your camera or phone app that make it easy to take photos that already have the correct brightness, contrast level, saturation levels in place.

    You can create preset packages that include all the different presets in one purchase or download them individually based on what someone needs to buy.

    This is perfect for any audience looking to save time while taking photos. 

    Create presets for:

  • Adobe Products
  • Other Video Editors
  • Blog Presets
  • Instagram Presets
  • & Many More
  • 7. Canva Templates

    Create amazing designs using Canva and sell copies of these designs.

    Canva is a digital graphic design platform with templates for creating logos, blog graphics, digital flyers, and more. 

    You can get free access to the basic plan and literally start selling your very own templates to your audience.

    The best part about Canva is that you don't need any graphic design skills in order to create digital products.

    You can also just sell your templates as is, but you will need a basic understanding of how Canva works to do that. 

    Selling digital design templates on your blog or website generates passive income because once the template has been sold and downloaded it's yours for life (unless you want to update the design!)

    You can use Canva to create digital products for any kind of business, whether that be your own or someone else's. 

    8. Video Recordings

    Do you have coaching calls that you record? Well, you can sell those recordings and make a hefty profit from them!

    Video recordings make it easy for people to access your content on-demand, which makes them perfect for any audience that wants an endless library of information at their fingertips.

    You can also use this opportunity as an up sell when they join your coaching program with video call recordings from the first few sessions.

    9. Mini-Courses

    It's in the name! Mini-courses are short courses that are usually about 60-90 minutes long.

    When creating a mini-course, you must make it as specific as possible and provide value within that hour. No fluff.

    Otherwise, people will be reluctant to purchase the course for fear of lack of content or usefulness.

    It also makes more sense when creating mini-courses because they're shorter in length, which means less time spent on research!

    In the past, it has never taken me more than two weeks to create each course that sells.

    10. Build A Membership Site

    Membership sites are the perfect way to build a long-term online business. They are easy to maintain, which is very important and they usually make more money than any other digital product because of the recurring income.

    The best part about membership sites is that you can create them with a platform like Podia and host all the content within the software.

    Hire a VA to help you with customer questions and all you need to do is provide the value.

    11. Sell NFT's

    GaryVee Made me do it... In all seriousness, these are a lot of fun and they can be profitable.

    To make an NFT, you'll need art assets (design or graphics). Find a platform that you can sell these assets on and also sell the NFTs.

    NFT's are insanely popular right now, so they'll be easy to make a profit with. 

    12. Sell Logo Design

    Great with logo design? Sell designs to businesses in exchange for a one-time payment.

    Logo design is an easy digital product that you can create and have the customer purchase on demand.

    This digital product will help the business stand out from its competition, which could lead to greater success down the line. 

    You can also help with branding efforts by putting together a custom package of logos, illustrations, graphics that will all work well together. You'll have a variety which is always good for branding purposes.

    13. Software Programs

    Where are my app devs at? If you can build a software program, you can sell it to businesses.

    The best part about developing software is that there are so many different types of programs you could create. 

    You'll need an idea for what type of software would be useful and have enough people willing to buy the program in to make it profitable.

    Many successful apps today started as side projects, so don't be discouraged if you can't think of a program idea.

    One example is an app called "Lingvo," which teaches you how to speak another language in the most efficient way possible.

    The company had no prior experience with developing software and decided that they would take on this project as their side hustle while working their full-time jobs. Lingvo eventually became profitable and the company was able to quit their day job because of it.

    You can also sell your software app through AppSumo.

    14. Paid Newsletters

    Do you have a big email list that you can monetize? Create a paid newsletter and you can start making money with your email list.

    The best way is through an automated sequence that starts building anticipation before launching on time. You'll need to put together a series of emails that will teach the readers how to use your product or service.

    It's good to let them know what they're going to get in advance so that there is no disappointment when it doesn't happen instantly.

    This is a great idea for anyone who doesn't want to be on camera and is comfortable writing.

    In the end, a paid email newsletter can generate more revenue than any other digital product idea you sell online because of the recurring income it generates and affiliate marketing.

    There are many different ways to make money with your email list and this is one option that anyone who has an audience would be interested in exploring.

    15. Plugins

    Know how to create WordPress plugins? Start building plugins for blogs!

    Plugins are usually specific and help with different aspects of a company's website, which is why they're great for selling online.

    Although there are millions of plugins, you'll want to find a problem in an underserved niche and create the solution.

    Some examples of plugins you can sell are:

  • SEO Plugin
  • Opt-in Plugin
  • Themes
  • Sales Page Builders
  • Comment Plugins
  • & Much More
  • 16. Templates

    Sell digital templates online. They can be used for many different purposes, and are also very versatile in terms of pricing as well. 

    Templates usually cost from $0-100, depending on what you're looking for and the complexity it needs to have. You'll want your templates to include everything needed (texts, images). If you're a designer, you can make your own templates from scratch.

    Templates are the perfect digital product to sell if you want an easy and profitable way to create products in less time. The best part is that templates will always be relevant because they never go out of style.

    Use templates to sell your other products like courses, newsletters, or private coaching.

    17. Consultations

    Are you a coach or consultant? Sell consultations with your existing clients or with a standalone package. You could offer them a monthly payment or as a bonus for other courses.

    It's also possible to use free consultations as a lead magnet on your landing page to make are they are the right fit for your program.

    Group consultations are also great for this as you can host a meeting via Zoom and get paid prior.

    18. One-Pager Worksheets

    One-pager worksheets are similar to templates, but you can add on more things to help your customer.

    You can fit in checklists, other products, and tasks to complete. An example of a one-pager is here.

    19. Design Templates

    Do you have a design you want to sell? Create templates for customers, then they can fill in the blanks.

    Customers love this because it's a low-cost solution and easy to use!

    Sell custom designs as well for a higher price point.

    More template ideas to sell:

  • SEO Worksheet
  • Social Media Strategy Guide
  • Content Marketing Planner
  • Infographic Templates
  • 20. Checklists

    Checklists are great for people who want to make a plan or get organized.

    They can be used in many different areas of life, and you could offer them as a freebie option when someone purchases your course.

    My Top 3 Popular Products To Sell Online

    I created a list of the 3 most popular digital products to sell since many people get stuck on what to choose.

    Online Courses

    Online courses are a great digital product idea to sell and the reason is that they're so easy to create and offer to your audience.

    If you have a lot of knowledge about something, you can turn it into a digital course and either build an email list, presell your course, or use it to sell higher ticket items.

    Online Course Dashboard

    It's also easy to make money with online courses because of the many monetization options available.

    You can sell them on a one-time basis and make money that way, or you could create an online course membership site.

    This is a great online business idea and the top of my list.


    eBooks are perfect to sell online and simple to create once you understand your audience's problem.

    Once you have a solution to a problem, all you have to do is create an ebook and sell it to your targeted audience.

    You can host the ebook with software like Podia or SamCart.

    eBooks are also great for inserting people into your sales funnel and making a purchase to your higher ticket items such as an online course or coaching program.



    Selling templates is a perfect money-making machine since you can monetize this in two different ways.

    Here's a perfect example of what I do to make extra money online.

    I create a sales funnel design for a specific niche and sell it to my audience for $7-$27 dollars. Once they purchase, they will of course need the software or website builder to use the template.

    This will allow me to make a profit from affiliate income and that's exactly how you can make money with templates.

    You can also sell design or website templates for a monthly subscription service, which is another great way to make money with digital products.

    You could even offer them as freebies at first and sell access to the personalized version of your templates.

    How To Sell Digital Products

    In order to sell digital products online, you'll need a website or shopping cart platform to host all your products which i'll explain below.

    A lot of the best digital product ideas are downloadable files, which makes it easier for customers to purchase and download them after they've made their payment.

    To sell digital content online you will need a host platform such as Podia, Gumroad, Samcart, and many others. Why?

    Because hosting your digital goods or products allows you to protect your content and deliver them right after purchase.

    If you want to sell online, I recommend Podia.


    Podia is a digital product marketplace, which is an easy and cost-effective way to sell your products.

    You can add a wide variety of content types such as ebooks, courses, templates, or anything else you want to offer on Podia's marketplace.

    They have integrations for popular platforms like Shopify, WordPress, Thrivecart, and Zapier.

    Recommended Platforms


    Podia review 2021

    Podia is an all-in-one platform to sell digital products and online courses. You can sell your own products and services or use Podia to easily turn your content into a profit-generating machine.


    SamCart Overview

    SamCart is an all-in-one shopping cart system that allows you to sell online courses, digital products, and coaching programs. They provide the features of a more expensive eCommerce platform like Shopify, but with additional capabilities for selling your own digital products. They also connect to numerous applications using Zapier.



    Sellfy is ideal for both selling digital items and e-commerce products online. You can quickly create a beautiful storefront with Sellfy and sell your digital items as well as physical goods across the world, thanks to their built-in shopping cart tool, mobile responsive design that looks great on any device, free SSL certificate to make it simple to sell digital and physical goods, and customizable checkout process.

    How To Create Your First Digital Product

    To create your first digital product, you need to decide on a topic.  For this article, I will use my own blog as an example and create a simple checklist guide.

    • Decide what type of digital products you want to make and solve a unique problem
    • Make your idea actionable (too many goals can be overwhelming)
    • Create it by yourself or get help from a partner
    • Develop a product launch plan and either presell or build an email list.
    • Evergreen your course and host it on a course platform.

    You can use all of these tips to make your first digital product and make passive income.

    Many new creators make it difficult when trying to create their first product online, but once you make your first sale. It gets easier from there. 

    How To Sell Other People's Digital Products

    Selling other people's digital products is a great way to make passive income. This is called affiliate marketing and allows you to promote digital goods that are not yours.

    Like myself, this is a great way to start off making money online since you don't need to worry about the delivery of the product or handle customer service.

    How does affiliate marketing work?

    How Affiliate Marketing Works

    Your only job is to create content around the product and some examples are starting a YouTube channel, blogging, or social media.

    Organic traffic does take some time to rank, but it's well worth it in the end!

    I've been doing affiliate marketing for quite some time now and it's the best to get start when you really have no idea for a digital product or course.

    Digital Product Ideas/Final Thoughts

    Have you created your first digital product yet? We’ve provided this very list of the best digital products ideas to sell to help those in need, but keep in mind that it may not be easy.

    It takes time come up with a product idea and build it out.

    If you have any questions about how to start or what type of digital product idea is for your business model right now, feel free to reach out.

    I’d love to hear from you!

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    About the Author

    Ever felt like you should be doing more with your business or blog? I felt the same way until I learned how to focus on income-producing activities and scale my businesses. My name is Eddy and I'm known as the Friendly Entrepreneur. Check out my best product reviews and make money online guides! Welcome to the Family!

    Eddy Ballesteros

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    Learn how to create and sell digital products to grow your business.